Sarah & Melissa Find Magic in Marketing at NPOA Conference

Sarah and Melissa joined print shop owners from across the nation at the National Print Owners Association (NPOA) Spring Conference in Orlando, Florida.  They learned so much that they can’t wait to share with you from seminars, presentations, workgroups, and other industry leaders. Sarah learned … Read More

Center Stage with Diakon Lutheran Social Ministries

Name & Title Melissa Kindall, Social Media & Special Communications Project Manager Tell us about your business in 170 characters We are a nonprofit that offers senior living and related health care services, along with a range of programs for children, youths, families, and … Read More

4 Little-Known Tricks to Improve Your Nonprofit Appeal

For most nonprofit organizations, this time of year is the Superbowl of fundraising.  The last three months of the year account for more than 33% of charitable giving.  Of that, direct mail delivers between 60% - 80% of donations to nonprofit organizations.  When you're planning your next appeal, … Read More

Marketing Fall Holidays

Fall is the season of change and color.  It’s the time of year when leaves turn, crops are harvested, and marketers begin frantically planning for the Christmas season (which seems to come earlier and earlier each year).  Take a moment to think about the plentiful marketing opportunities that Fall … Read More