Vector vs. Raster Art If you are working with a graphic designer or outside vendor, odds are they have asked you for your logo in vector format. There are many differences between a vector file and a raster file, but here is a basic explanation: Vector images use mathematical equations or … Read More
Fontaholic
By Kyle DeMartyn, Creative Director Type fonts…so many choices, so little time. My obsession started back in Mr. Bollock’s typography class freshman year at KU (go Golden Bears!). Who knew there were so many fonts?! Who knew the upward swoosh of a serif could change the whole feel of your text?! … Read More
New Website!
We are very excited that our new website is finally live! We have been working hard on this project to make sure we are bringing our customers an enjoyable, user friendly experience when working with us. Submit new jobs, upload your files, learn what products we can offer you, pay your bill, and … Read More
Don’t Make These 4 Frequent Direct Mail Mistakes
It’s no secret that traditional ways of advertising are making a comeback in today’s modern world driven by technology. In a world filled with sales emails, website ads, and social media sponsored posts, it can be increasingly hard to get your marketing message into the hands of your customers and … Read More
Kyle’s Favorite Handwritten Fonts
Kyle’s Favorite Handwritten Fonts By Kyle DeMartyn, Creative Director Want to know a sure-fire way of grabbing attention? Use a handwritten font! There’s no doubt that people will give handwritten fonts a closer look because they draw your eye and instantly feel more personal to the reader. … Read More
Kyle’s Favorite Type Teams
Kyle's Favorite Type Teams By Kyle DeMartyn, Creative Director Teamwork is key to having awesome results, and fonts are no different! Here are a few of my favorite power partners to shake up your design. Click the links to download these free fonts … Read More
7 Steps to Speed Up Your Print Project
7 Steps to Speed Up Your Print Project by Mary Clayton, Digital Marketing Manager Every time you touch a brochure, newsletter, or piece of mail, you’re holding something that’s honestly had hours of work put into every aspect, from the eye appealing design and writing the fantastic copy to mixing … Read More
Kyle & Sarah at Graphics of the Americas 2016
Kyle & Sarah at Graphics of the Americas 2016 By: Sarah Barr & Kyle DeMartyn Kyle and Sarah here! We wanted to tell you a little bit about our recent trip to Miami, Florida where we attended the 2016 Graphics of the Americas (GOA) Expo from February 18-20. We chose to go to the show to … Read More
The Year In Review: Our Most Popular Marketing Blogs of 2015
The Year In Review: Our Most Popular Marketing Blogs of 2015 (And a survey for a chance to win a $25 gift card) by Mary Clayton, Digital Marketing Manager At the end of last year, we asked you, our awesome readers, what topics you wanted us to write about in 2015. The most popular requests … Read More
Top Tips to Break the Mold with Your Brochure
Top Tips to Break the Mold with Your Brochure Getting a new client, customer, or donor is all about show and tell. A great way to do both is to have an engaging brochure as part of your toolkit. Brochures are extremely versatile because you can use them at sales meetings, on retail counters, at … Read More