People enjoy feeling as though they belong. It's a part of our universal desire to form strong bonds with other people and feel connected to those around us. From student clubs to neighborhood organizations, this desire plays out across our nation in a variety of settings. This desire also has a … Read More
Keeping in Touch with Your Customers — Without Annoying Them
When you're trying to build your business, it's easy to get caught up in the thrill of the hunt -- for new customers, that is. However, as studies from the Harvard Business School show, focusing attention on existing customers and increasing retention rates by just 5% will increase your profits by … Read More