More than 85 percent of many companies’ business comes from the five-mile radius around their location. In today’s world of ultra-fast technology, marketing techniques often focus on driving people to websites and social media centers. But some traditional methods continue to succeed in reaching … Read More
Targeting the Ideal Client: An In-Depth look at Direct Mail
Direct mail offers many advantages, mainly the ability to target your ideal audience. For example, if you’re in the HVAC industry, you’re probably trying to target residents ages 35-50 with homes more than ten years old and an income of over $75,000. Why? Because this audience is much more likely to … Read More
Customized Landing Pages: A Brand Enhancement Tool
If you’re a business owner in this day and age, the odds are that your company has a website – one that hopefully supports your company’s brand, describes the products and services offered and a section that may even offer e-commerce. For example, let’s say you have your sights set on a new idea or … Read More
Sarah Ties the Knot!
Our very own Sarah walked down the aisle on Friday! Read all about it. Any moments from your wedding day that you wish to share? The best part of our wedding day was when I got to dance with my father for the Father/Daughter dance! It was very emotional and a lot of our guests really connected … Read More
Got Marketing? How to take your idea to a marketing piece!
Do you have an idea for marketing your business but don’t know quite how to see it through? Our staff is always ready to help, from the first spark of an idea, to the completion of a top-notch direct mail marketing piece. We are personally involved in every step and we work to make each project easy … Read More
Cravings for Savings Program Makes Direct Mail Affordable!
According to a recent United States Postal Service Study, more than one in five households reported making a purchase as a result of direct mail. Personalization and segmentation capabilities enable companies to leverage direct mail to achieve their marketing goals. However, not all companies can … Read More